To be successful, email designs must constantly evolve to meet the shifting needs and behaviors of consumers and adjust to email platform changes. Best practices are always changing, so Responsys has ...

Emails written in HTML can include graphics, and designing these graphics requires special care. You probably want the graphics to reflect the look of your website and the feel of your brand, but you ...

We recently released “The Best of the Email Swipe File,” which identifies five trends affecting email design and highlights 20 examples that best exemplify those trends. The Mobile-Friendly trend ...

Creating effective, great-looking HTML emails can be tricky when you consider today's rendering challenges and concerns such as dark mode and accessibility. So, it's understandable that many marketers ...

APNG, an extension of the Portable Network Graphic format, helps brands provide animated images. APNG images support 24-bit colors and 8-bit alpha transparency, vs. 8 bits per pixel in GIF, with no ...